300: Rise of an Empire open this
weekend as March kicks off. Who is gonna shout THIS IS SPARTA! with me & watch this movie?
300: Rise of an Empire
PROS:
- The original film was a breakout blockbuster, earning more than
$71 million on opening weekend and $210 million domestically.
- The franchise's Facebook page has amassed an impressive 11.4 million
fans.
- Adding 3D to the mix could help boost box office grosses.
CONS:
- Without star Gerard Butler or the iconic marketing campaign of
the original, will general audiences be interested?
- Initial fan reaction to the idea of a 300 sequel has never been
overwhelmingly positive.
- Online tracking signs are mixed with Twitter activity lagging
relative to most fanboy-friendly movies.
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