The Wolverine is the only new
opener going into wide release this weekend. Will you join me in seeing it?
The Wolverine
PROS:
- The enduring popularity of Hugh
Jackman's Wolverine.
- The built-in comic book fan base.
- Early reviews suggest this should
be an improvement over the 2009 X-Men Origins: Wolverine.
- Twitter activity has been solid
throughout the week, as has been Flixster activity.
- The inability for Pacific Rim and
other recent action movies to break out could be good news for this.
- The recent buzz surrounding next
year's X-Men: Days of Future Past could rub off on this franchise entry.
CONS:
- Origins set the franchise back for
a second time as audiences largely rejected it. Will the positive response to
the mostly unrelated First Class in 2011 alleviate that negative effect?
- Audiences have had a lot of action
movie choices at the box office this summer already.
- Facebook activity, while solid, has
trailed that of First Class despite the film boasting the X-Men universe's most
popular character.
- In the wake of Marvel Studios'
success, is a sequel outside of their Marvel Cinematic Universe going to carry
the same appeal that it used to?
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